Nikon AF-S 35mm F/1.8 Lens. "Winning combination of high image quality, large maximum aperture and low price"

The prime lens is a lens with fixed focal length. While zoom lens has a variable focal length, the prime lens is less versatile, but offers superior results and optical quality, in a small and cheaper package.

The fixed focal lens design is much simpler than zoom lens and offers a larger aperture than most zoom lenses, an important feature while shooting in low light conditions.

Take a look at the Nikon AF-S Nikkor 35mm f/1.8G DX lens. This lens produces an angle of view similar to what a 50mm lens would produce on a full-frame/FX camera and thus functions as a "normal" lens. Prior to the digital explosion, most shooters would begin their exploration into the world of photography with a "normal" lens with a large maximum aperture.
A lens of this type is the traditional standby for low light shooting, careful composition, and street shooting. This 35mm f/1.8 Nikkor lens recreates that experience for DX format shooters who have been seeking a comparable "normal" lens.

Nikon AF-S 35mm F1.8G, dpreview, Iso 1600, F1.8

This lens is highly recommended by dpreview.com for “its winning combination of high image quality, large maximum aperture and low price” and is available at www.photo4less.com

How to take low light pictures or night pictures without looking like zombie

The main problem that most digital camera users complain about is the impossibility of taking pictures in low light conditions. Suddenly, grandma looks like a zombie. Your best friend looks like he’s been bitten by a vampire, and the pictures from last night’s party just look blurry, and not because of the booze. How to take low light pictures?

Night Mode – The simplest, most obvious way to take a picture at night is to move your camera’s dial to the Night Mode. Yes, I know, it doesn’t work… It takes an hour for the camera to make a picture and it comes out all blurry. The Night Mode will not work unless you use a tripod or just place the camera on a steady surface and take a picture of a static object. Yes, I know your kids are not static. That’s why you should go for the ISO option.

ISO – this is the standard for a film’s sensitivity to light and since your digital camera has no film, you can manually change the light sensitivity settings by using the ISO option. Choose between ISO 800, 1000, or higher to get more and more light sensitivity and there is no need to use a flash. Pictures taken at low light using the ISO feature will look more natural, although a little noisy. Still, it beats the flash in looks and feel.

Get the right Camera –Some cameras perform much better at night and doing some research, or putting an extra hundred bucks, can help you save a lot of frustration.

Want to get that perfect photo? Looking for the right light and the right speed? www.photo4less.com is fully stocked and ready to deliver your purchase. Even in low light settings.

Panasonic introduces new Micro Four Thirds Camera - Lumix GF1

The Micro Four Thirds system seems to be the future of photography. This method cuts the mirror as the camera’s middle man and gets the image through the lens, straight to the sensor, which allows camera manufacturers to produce a professional DSLR camera, in smaller, compact point and shoot package. We’ve seen the revolutionary Olympus EP-1 and now Panasonic announced its own new micro four thirds camera - the Lumix DMC-GF1.
The Lumix GF1 is basically the Lumix G1 or GH1, but in a much smaller package. The design is quite simple and straightforward. The G1 will offer the built-in flash and an optional electronic view finder that many found missing in the EP-1. It will also offer interchangeable lens system like in other DSLRs in the market and 12.1 megapixel photos, including HD video recording. On the back of the camera you’ll find a 3-inch LCD screen with 461,000 pixel quality.

Panasonic is about to release the camera in October at a suggested retail price of $899.95 which will get you the camera and a kit lens.



If it’s a new camera you are looking for, bigger lens, flashes, filters, and even dark room equipment – www.photo4less.com is fully stocked and ready to deliver your purchase.

Different types of Camera Lenses - from the Wide Angle Lens to the Macro Lens

Many times in photography, the lens is more important than the camera itself. There are many different types of camera lenses and each and every lens will give you different results. As a professional photographer, you should know each type of lens and be able to decide which lens will work best with your subject, light and composition.

Here are the most common types of camera lenses:

Wide Angle Lens - Like its name, wide angle lens can take in a wider field than usual. This is a useful lens when taking landscapes and views. The wide angle’s common focal length is 24mm and 28mm.

Telephoto Lens – is a long focal length lens. It’s great in making objects in the far horizon look close and magnified. The telephoto can also show much more details than the human eye, reduce depth of field and solely focus on the subject, creating clear and vivid images.

Macro Lens – The macro lens can take extreme close ups. The quality is very high and a photo can be taken from a distance that will not scare away shy subjects.

Looking for a new lens? A better lens? Want to get that perfect photo? Looking for the right light and the right speed? Visit www.photo4less.com for all of your photography needs. If it’s a new camera, bigger lens, flashes, filters, and even dark room equipment – www.photo4less.com is fully stocked and ready to deliver your purchase.

Panasonic DMC-ZS1K - The Ultimate Compact Digital Camera with 12x zoom

One of the best things about the Panasonic Lumix DMC-ZS1 is the advanced iA mode. If you just love to, well, point and shoot, then this camera is the perfect one for you. When you set the camera to iA mode, the camera does everything. It automatically determines the most suitable Scene mode and helps correct blurring, focus, and brightness problems. With iA mode, it's easy to get beautiful, clear results.

Once you put your trust in the hands of the iA you’ll enjoy everything from face recognition, AF tracking, intelligent ISO and exposure control, and even intelligent scene selector, both in photography and movies.

This Lumix also features a brilliant lens from the legendary Leica with 12x optical zoom. The body is so compact that you’ll never imagine you actually own a point and shoot with a zoom lens that lets you shoot everything from sweeping vistas at the 25mm wide-angle setting to dynamic 300mm telephoto shots. The lens system's exquisite rendering ability lets you capture even the subtle nuances of the sights and scenes in your travels.

The Power of 12x Zoom

The Panasonic Lumix DMC-ZS1 is now featured www.photo4less.com with many other professional and amateur cameras and equipment. Go on, check it out, you won't be sorry!